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Local mobile search: Directories vs Google
Directory Publishers Can Beat Google & Co. To Lead In Local Mobile Search & Services If They Provide Actionable Answers Published: May 2008 Author: Martin Wilson In-Brief: Directory publishers...
View ArticleLondon teenager becomes City sensation with his thoughts on media consumption
The thoughts of a London schoolboy, Matthew Robson, on how he and friends consume media has become a sensation among City analysts and media executives desperate to discover the habits of younger...
View ArticleImpact of Online video on TV advertising – the future of online marketing
Published 14th August Having recently read about the raging debate at Marketing Week on the potential impact online video will have on television advertising. Yesterday the bus waiting experience came...
View ArticleMobile advertising needs to recognise communication and social aspects
Published 10th September Today the overwhelming majority of people with mobile phones use it to communicate with each other. Interactive communication is the most predominant, most consistent, and most...
View ArticleThe mobile touch web – virtual roundtable
Published 12th May Mobile. Touch. Web In the past 15 years technology has changed in ways that no one could have forseen. Now with the convergence of the mobile Web and touch screen technology we’re...
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